Ni Putes Ni Soumises

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Réalisation d’une campagne d’affichage en teasing. L’association souhaite communiquer sur le fait que le fémimicide n’arrive pas que lorsque l’on s’y attend. À travers une main dans la main, un câlin ou un caresse peut se cacher des coups et blessures. Inciter le public à réfléchir et ouvrir les yeux sur un sujet tabou.

Sur le digital, la victime envoi un emoji en lien avec la partie de son corps qui a été violencé. Ce sms est automatiquement géolocalisé par l’association et pris en charge.







Collaboration : Lola Tirrily




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